Decide what kind of catalogue you want to create. Will this be a consumer catalogue or a B2B (business to business) catalogue? How many products do you want per page? Consumer catalogues have from 1-12 while B2B catalogues may have higher density. Do you have an image library of current products? What other supporting elements do you want: order envelope, sales terms, table of contents, index, address, website, contact information etc.
Tailor your catalogue design to appeal to your audience. A business-to-business catalogue (B2B) should be very different than a business-to-consumer (B2C) catalogue. Will the catalogue contain the full product range for sale, highlighted products, or limited category range of products? How many catalogues will you need to print and how many times a year? Attention to detail is a must.
Images, fonts, paper type, and binding all play their role in creating the right image for your catalogue.
Contact us to discuss the catalogue options for you. Today!
AUCKLAND
